Why Paid Ads Are Critical for Real Estate in Montreal
Montreal’s property market is competitive, and relying on SEO alone may not deliver fast results. Google Ads PPC provides instant visibility when buyers search “real estate agent in Montreal” or “condos for sale in Laval.”
PPC ensures your agency shows up at the top of search results, ahead of competitors, and brings qualified leads directly.
PPC Trends & CPC for Realtors in Montreal
Legal and real estate ads are among the most competitive in Montreal. Cost-per-click (CPC) for real estate keywords ranges between $2 – $9, depending on the area and property value.
Trends in 2025 include:
- Increased use of Local Service Ads (pay per lead)
- Mobile-first ad engagement
- AI-powered bidding strategies for cost efficiency
Campaign Structure for Success
An optimized PPC campaign for Montreal real estate should include:
- Separate ad groups for “condos,” “homes,” “luxury properties,” etc.
- Geo-targeting by neighborhoods like Plateau, Westmount, and Laval
- Ad copy emphasizing expertise, local knowledge, and free consultations
- Strong CTAs like “Book a Free Property Evaluation”
Ad Types for Realtors in Montreal
- Search Ads: Show up when buyers search for Montreal property.
- Display Ads: Reach users browsing real estate blogs.
- Local Service Ads: Pay only for verified leads.
- Remarketing Ads: Re-engage visitors who checked listings but didn’t contact you.
ROI Expectations
With PPC, results are almost immediate:
- 24–48 hours: Generate inquiries from property buyers and sellers
- 30 days: Consistent qualified leads
- Ongoing: Highly trackable ROI with cost-per-lead metrics
Run PPC Campaigns with Growth Anchors
At Growth Anchors we design targeted PPC campaigns for real estate agencies in Montreal to maximize visibility, generate leads, and increase property sales.
Schedule your FREE strategy session today: Contact Us
Prefer email? Reach us at hello@growthanchors.com
FAQs: PPC for Real Estate in Montreal
1. How much should I budget for PPC in Montreal real estate?
Most agencies invest between $1,000–$3,000 monthly depending on competition.
2. Is PPC more effective than SEO?
Both work best together—PPC for immediate leads, SEO for long-term visibility.
3. Can PPC target specific Montreal neighborhoods?
Yes, geo-targeting allows ads to appear only in selected areas.
4. How soon will PPC deliver results?
You can start generating leads within 48 hours of launch.
5. Which ad type works best for Montreal realtors?
Google Search Ads are the most effective for capturing high-intent property buyers.