PPC · Paid Media · Google Ads

Google Ads built for ROAS, not clicks.

Growth Anchors is an AI-native Google Ads & PPC agency. Performance Max, Demand Gen, Search, Shopping, Meta, LinkedIn and TikTok - fused with agentic AI that monitors your account 24/7 and cuts wasted spend in the first 30 days.

  • Google Premier Partner-grade execution
  • Smart Bidding + agentic AI optimisation
  • Full first-party data + offline conversions
−34%
Avg cost per qualified lead in 90 days
6.2×
Average client ROAS across paid
+187%
Performance Max revenue lift on ecommerce
18–34%
Wasted spend cut in first 30 days
What we run

A full paid-media stack, run by senior strategists + agents.

Each channel ships with dedicated tracking, creative, landing pages and weekly optimisation rituals - never an automated rebuild.

Google Search Ads

High-intent keyword campaigns, branded defence, dynamic search, RSAs and sitelink architecture.

Performance Max

Full-funnel PMax with asset groups, audience signals, conversion-value rules and feed-driven shopping.

Demand Gen & YouTube

Top-of-funnel video, Discover and Gmail ads - engineered to feed search demand 30–60 days later.

Shopping & Feed Ops

Merchant Center optimisation, title rewriting, supplemental feeds and CSS for cheaper Shopping clicks.

Conversion Tracking

Enhanced conversions, server-side GA4, offline conversion uploads and revenue attribution that stands up to an audit.

Landing Page CRO

We design and ship the landing pages your ads point at - built for speed, trust and conversion.

Process

From audit to compounding ROAS.

Step 01

Audit & forecast

We rebuild your account in a sandbox, model realistic CAC / ROAS, and identify the 3 most impactful moves before we touch a single live campaign.

Step 02

Tracking foundation

Enhanced conversions, server-side GA4, CRM integration and offline conversion uploads - so Smart Bidding optimises to real revenue, not vanity clicks.

Step 03

Launch & learn

Search + Performance Max + Demand Gen go live alongside dedicated landing pages. We run structured creative tests across copy, image and video from day one.

Step 04

Compound

Weekly optimisation cycles, agentic AI waste-pausing, audience expansion and budget reallocation to the campaigns producing real pipeline.

Channel comparison

Google vs Meta vs LinkedIn vs TikTok.

Different channels, different jobs. Here's how the major paid-media platforms compare for a typical B2B/B2C programme - and where we recommend starting.

CapabilityGoogle AdsMeta AdsLinkedIn AdsTikTok Ads
Best forHigh-intent captureDemand generation, retargetingB2B account-based reachBrand discovery, Gen-Z
Funnel stageBottomMid → bottomTop → midTop
Typical min spend / mo£2.5k£3k£5k£3k
Avg time to first ROAS signal2–4 weeks3–6 weeks6–10 weeks4–8 weeks
Creative volume neededLowHighMediumVery high
We run it
FAQ

Google Ads & PPC, answered.

A specialist PPC agency builds, runs and optimises your paid-search and paid-social campaigns end-to-end - strategy, keyword and audience research, ad creative, landing-page optimisation, conversion tracking, AI bidding (tCPA / tROAS), Performance Max, Demand Gen, remarketing and weekly reporting. Growth Anchors layers agentic AI on top, so wasted spend and creative fatigue are flagged in real time, not at the end of the month.

Start now

Own the answer.
Before your competitor does.

Get a free Growth + AI visibility audit. We'll show you where you're cited, where you're invisible, and exactly what to fix first.

Have a project in mind?

Let's build something that ranks — in Google and AI.

hello@growthanchors.com
Contact us